.Precious Audiences, SEO Pros, and Digital Marketers,.Hello there, I am actually Jenise. I have actually gone to the SEJ controls for 15 years, along with Loren Cook and also Brent Csutoras at my side as bulk proprietors and also operating partners.The other day, I got up to a huge part of headlines: s.e.o information author Search Engine Land was actually bought through advertising device provider Semrush.There is actually an elephant in the area, thus let's start certainly there.What takes place when a huge hunt marketing market gamer gets a prominent media electrical outlet focused on the hunt advertising and marketing market?Will the author's protection continue to be objective and agnostic? Will its own reliable quick guides include the width and depth of resources and platforms as well as solutions accessible -- several of which reside in straight competition along with Semrush?What takes place to Search Engine Land's mounds and also mounds of existing content -- articles, white colored papers, e-books, video recordings-- that refer to Semrush rivals (umm, in addition to their back links)?What regarding reliable point of views from appreciated authors that manage counter to the new corporate event lines somehow? Will those representations still be actually posted, enhanced, quoted on SEL? Or thinned, or perhaps muted?Numerous concerns.Neighborhood responses, up until now, have been either of a propitious, celebratory attribute otherwise paid attention to concerns of prejudice.Screenshot from LinkedIn, Oct 2024.Screenshot coming from LinkedIn, October 2024.Screenshot from X (Twitter), Oct 2024.Screenshot coming from LinkedIn, October 2024.Screenshot from X (Twitter), Oct 2024.Screenshot from X (Twitter), Oct 2024.SEL and also Semrush both have been energetic in reacting on social networks, restating that:." Our strategy is actually to continue to stay individual as well as impartial. Our goal is to provide premium expertise as our experts constantly have.".I do believe that these are their motives for the existing editorial staff, meanwhile.I'm curious to observe whether this independence will certainly stand the examination of your time, after the dirt has actually resolved as well as the news of this particular acquisition is lining our electronic bird cages.I'm interested in figuring out if SEL's editorial flexibility will definitely stand the exam of shareholder interests in an NYSE-traded provider that created $305 million in earnings in 2015. I believe our experts will certainly need to have to hang around as well as observe.Below's Where Internet search engine Diary Stands Up.As one of the final independent publishers in the s.e.o field, SEJ continues to be bootstrapped and unbossed.No person draws SEJ's cords, controls our backlinks, our protection, or our messaging.That corrects. SEJ is actually the honey badger of search engine optimisation writing: Our company report what our company really want, when our company want, exactly how our company want.SEJ is still devoted to stating the truth (well, the honest truth up until traits change along with the formulas) regarding what is actually occurring in SEO and advertising and marketing.SEJ is still committed to delivering honest education and learning and greatest practices for our readers.A.k.a. company customarily below at SEJ.That Is Actually Search Engine Journal Anyways?Our staff of 26 folks all over the world is composed of writers, editors, developers, engineers, the back office that always keep traits running effortlessly, purchases procedures. They create me so proud, if I might brag a little bit of.Our team motivate clarity, trial and error, responsibility. Our experts don't tolerate workplace politics or dangerous behavior. I appreciate to assume our company are actually dense. Our team discuss, our company swear, our company delight one another along with crazy memes. Our team have actually giggled all together as well as cried together.Most notably, when the sh * attacks the fan, our experts gather. Our company move. Our team get abrasive. Time and time. I talk to the group to make an effort once again, to strengthen, to keep understanding-- and they do it. Which is when you understand you possess an A-Team on your hands.That's the whole roster. SEJ possesses no real estate investors. No business overlords. And also our team prefer it in this way.Our independence has actually been testing sometimes. It would be nice to have a company Father Warbucks who can easily "darken the heavens along with people," as being one of my favored experts just liked to point out.And so it does offer me pause when a competitor publisher is actually right now backed through a multi-national provider along with over 1,000 employees. That's a massive amount of resources, firepower, as well as reach.Yet throughout the years, SEJ's freedom has actually ensured our crew's capacity to give 100% unbiased journalism and education and learning for the hunt advertising and marketing area.Our experts do what we prefer. As well as this is what I have faith in: That our audiences, our advertisers, our area is going to supply what our experts need to be an awesome David to this brand-new Giant.I invite your reviews, feedback, and tips to create Internet search engine Publication what the search advertising and marketing neighborhood requires it to be now. Leave me a notification right here, as well as I promise to answer.Jenise Uehara.CHIEF EXECUTIVE OFFICER, Online Search Engine Journal.Featured Image: Tanveer Anjum Towsif/Shutterstock.